6 Great-Looking New Stores Where High Design Is Just As Important as the Products Inside / by William Goodman

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For good or ill, the modern shopping journey seems to happen primarily in the digital arena. Owning and operating a brick-and-mortar location is notoriously difficult, especially in the face of astronomical rent and a consumer base that Amazon Primes the majority of its purchases.

It feels jargony to say that in-person retail now has to be an ‘experience,’ but it also feels appropriate in 2019. There have been a number of high-profile store openings across the globe this year. The retailers who are doing it well are offering something truly distinct in terms of look, feel, product—and often, all three. A look inside these destinations below.

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